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Coleen Otero is a powerhouse Brand Strategist, International Speaker, Bestselling Author, and CEO of The CEO Chick Network. With over 25 years of experience in beauty, branding, and business, she has revolutionized the way entrepreneurs, executives, and corporate leaders build, market, and monetize their brands.

A resilient entrepreneur, Coleen rebuilt her career from the ground up after the 2008 recession, rising to prominence as a celebrity stylist and brand architect for industry leaders. She has worked with Sherri Shepherd (The View), Sisaundra Lewis (The Voice), and served as the lead stylist for BET’s Black Girls Rock in 2018. Through this journey, she discovered her true passion—helping others master their brand identity, craft their story, and create profitable businesses with impact.

Now a trusted advisor to global entrepreneurs, influencers, and executives, Coleen has worked with major brands like Honeywell, Pore Star, F&W Style in Bloomingdale’s, ForbesBLK, 1MBB by Shopify, Black In Tulum, Bold Hold (the #1 wig adhesive in the U.S.), EXP Realty’s top realtor Veronica Figueroa, NBA All-Star wife CleRenda McGrady, and Rev. Jesse Jackson’s Rainbow PUSH Coalition, just to name a few.

Her influence extends far beyond the stage. With over 152,000 engaged followers and recognition from Kris Jenner, Grammy-winning rapper Lecrae, Mielle Organics Founder Monique Rodriguez, and fitness sensation Grow With Jo, Coleen has built a brand that not only sells but serves. Her insights and expertise have been featured on Bravo, BET, NBC, CBS, FOX, Yahoo Finance, Black Enterprise, Madam Noire, Huffington Post, and more.

As the author of Brand to Bucks, an Amazon Best New Seller, and the visionary behind CEO Chicks, Coleen is on a mission to empower entrepreneurs to dominate the marketplace while walking in their God-given purpose—with faith, focus, and financial freedom.

Meet Coleen
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